Full-time | Groupe Chanv | Saint-Cyrille-de-Wendover, Drummondville area

You love advertising that performs and technology that moves things forward.

You know how to test, analyze and adjust. You care as much about your campaigns’ results as about new ways to reach consumers.

At Groupe Chanv, we can’t get enough of new technology. We’re looking for someone who shares that curiosity and wants to turn it into concrete results for our brands.

About Groupe Chanv

Groupe Chanv brings together growing, processing, product development and commercialization around hemp and cannabis.

With Maison d’Herbes and Bleuh, we’re building distinct brand worlds with one shared goal: developing quality products and lasting relationships with our consumers.

Your role

Launch and optimize our digital campaigns to attract new customers, drive sales and strengthen loyalty.

You’ll work with our marketing team, our content creators and our technology leads to connect the right audiences, the right messages and the right tools.

What you'll do

  • Manage and optimize our campaigns on Google Ads, Meta Ads, Pinterest, Reddit and other relevant platforms.
  • Explore visibility and advertising opportunities in ChatGPT and other AI tools, depending on the features available.
  • Manage and optimize SMS and email campaigns for launches, offers and loyalty, while respecting consent.
  • Allocate budgets based on priorities, results and profitability.
  • Turn creative briefs into campaigns consistent with each brand’s goals and identity.
  • Test audiences, messages, formats and landing pages.
  • Check conversion tracking and data quality with the technical team.
  • Present simple reports: what’s working, what needs to change and the next steps.
  • Comply with platform policies and the requirements that apply to our products.

The talent we're looking for

  • Hands-on experience in digital advertising, especially with Google Ads and Meta Ads.
  • Demonstrable results in e-commerce.
  • Comfort with analytics tools, conversion tracking and budget management.
  • Sound business judgment and the ability to turn data into decisions.
  • Self-direction, rigor and ideas to put to the test.
  • An active curiosity about AI, automation and new digital channels.

Experience with Pinterest, Reddit, SMS campaigns and customer relationship management tools is an asset.

New technologies are part of the job

Here, technology is part of how we work, create and grow the business.

You’ll help evolve GANDALF, our in-house technology environment, to better connect campaigns, customer data and sales. You’ll use AI and automation to speed up execution, sharpen analysis and run more meaningful tests.

You like learning, trying new tools and sharing what you discover. Here, a good idea can quickly become a concrete project.

Why join us

To work close to the products, the brands and the decision-makers. To have room for your ideas, colleagues to bring them to life with, and a direct influence on our growth.

Working conditions

  • Full-time position, on-site in Saint-Cyrille-de-Wendover.
  • Compensation based on experience.

How to apply

Send your résumé and one or two examples of campaigns you’ve managed. Briefly describe the goal, your role and the results, without sharing any confidential data.

Also tell us about a technology or an automation that improved the way you work.

We want to discover your results, your curiosity and what you’d like to build with us.